CALLING ALL

Status quo killers

This is where the status quo stops

We celebrate groundbreaking brands and passionate people who are relentless in their pursuit of tomorrow and achieving their full potential. Here are some of our favorites.

Sagamore Spirit

Redefining America’s Spirit

Restoring a tradition and fighting conventional thinking in American whiskey production

Changing the face of golf

Seema & Nisha Sadekar felt boxed in by status quo traditions and decided to give golf a new look.

Southern glazers

Imbibing innovation

Disrupting the status quo is something of a creed at Southern Glazer’s. See how they are driving the next evolution of the industry.

Batteries bulbs

Enlightening the customer experience

It may seem straightforward, but Batteries + Bulbs is reinventing the way customers shop this everyday commodity.

Clif bar

Feeding a purpose

For Clif Bar, food doesn’t just fill your stomach, it fuels your passion. Learn how their passion for doing better has helped change the food category.

Community health

Reviving healthcare

Delivering free healthcare to low-income, uninsured adults, Community Health proves that innovation can be the key to compassion.

Drive Time

Speeding past the status quo

DriveTime is putting used-car buyers back in the driver’s seat. Learn how.

Dyna cast

Specializing in support

Find out how Dynacast pursues hyper-personalized solutions to help its pioneering customers shape the future of their industries.

Habitat for humanity

Serving the underserved

A brand synonymous with service, Habitat for Humanity shows that breaking down barriers can actually help build walls.

Motley fool

O noble fool!

Investing in people and financial assets that outperform.

Skull candy

Sounding off

What happens when the status quo simply doesn’t deliver? You break all the rules and create something that must be heard.

Williamson Dickie

Built to last

You don’t have to be one of the new guys to kill the status quo. Learn how Williamson-Dickie has been doing it for over a century.

More status quo killers:

Sagamore spirit's

Sign up to read stories of more status quo killers

Get inspired and gain insights about the organizations and people who are combatting the status quo (and winning).